Why Huel Exists - Raw Data

Composition of Meals and Label Nutritional Information:

Food Label Comparison Data

Nutrient Huel Powder (400kcal) Porridge, banana and honey (426kcal) Chicken and bacon sandwich (417kcal) Cheeseburger (292kcal) Omnivore home-cooked meal (471kcal) Vegan home-cooked meal (531kcal)
Fat (g) 13.0 7.6 14.5 12.0 9.7 4.4
Saturated Fat (g) 2.3 3.3 3.4 5.8 1.5 0.6
Sugars (g) 0.9 38.6 3.9 6.6 33.3 16.4
Fibre (g) 7.0 6.6 4.0 2.1 11.3 15.3
Protein (g) 29 14.4 28.30 16 45.7 21.8
Salt (g) 0.71 0.35 1.70 1.60 0.54 0.97

Huel Powder (v3.0) Vanilla

Nutrient Huel Powder v3.0 Vanilla
Energy (kcal) 400
Fat (g) 13
Saturates (g) 2.3
Sugars (g) 0.9
Fibre (g) 7.0
Protein (g) 29
Salt (g) 0.71

Porridge, banana and honey

Nutrient Oats (40g) Semi-skimmed
milk (250ml)
Medium banana Honey (1 tbsp) Total
Energy (kcal) 147 125 105 49 426
Fat (g) 3.1 4.5 0 0 7.6
Saturates (g) 0.5 2.8 0 0 3.3
Sugars (g) 0.4 12.0 14.0 12.2 38.6
Fibre (g) 3.6 0 3.0 0 6.6
Protein (g) 4.3 9.0 1.0 0.1 14.4
Salt (g) 0 0.25 0 0.10 0.35

Prepackaged chicken and bacon sandwich

Nutrient Tesco Asda Sainsbury’s Morrisons Average
Energy (kcal) 355 425 474 414 417
Fat (g) 13.9 13.0 17.6 13.3 14.5
Saturates (g) 2.2 3.4 5.9 2.2 3.4
Sugars (g) 3.8 3.4 4.6 3.9 3.9
Fibre (g) 3.0 4.4 3.8 4.6 4.0
Protein (g) 21.8 32.0 28.7 30.5 28.3
Salt (g) 1.10 1.70 2.01 1.80 1.70

*Correct as of 09/02/21


Fast-food cheeseburger

Nutrient McDonald's Burger King Average
Energy (kcal) 301 282 292
Fat (g) 12.0 12.0 12.0
Saturates (g) 6.0 5.6 5.8
Sugars (g) 7.3 5.8 6.6
Fibre (g) 2.4 1.8 2.1
Protein (g) 16.0 16.0 16.0
Salt (g) 1.60 1.60 1.60

*Correct as of 09/02/21


Omnivore home-cooked meal

Nutrient Grilled Chicken Breast (120g) Baked sweet potato wedges (175g) Broccoli (80g) Lemon Juice (22g - half a lemon) Total
Energy (kcal) 176 264 29 2 471
Fat (g) 2.6 6.8 0.3 0 9.7
Saturates (g) 0.7 0.8 0 0 1.5
Sugars (g) 0 31.5 1.4 0.4 33.3
Fibre (g) 0 9.1 2.1 0.1 11.3
Protein (g) 38.3 5.1 2.2 0.1 45.7
Salt (g) 0.17 0.30 0.07 0 0.54

Vegan home-cooked meal

Nutrient Uncooked brown rice (75g) Tinned pinto beans (80g) Tinned red kidney beans (80g) Tinned chopped tomatoes (200g) Onion (80g) Spinach (30g) Lemon Juice (22g/half a lemon) Total
Energy (kcal) 269 85 93 44 33 2 6 532
Fat (g) 2.4 0.7 0.8 0.2 0.1 0 0.2 4.4
Saturates (g) 0.4 0.1 0.1 0 0 0 0 0.6
Sugars (g) 0.5 0.4 3.0 7.2 4.9 0.4 0 0
Fibre (g) 2.7 4.4 4.4 1.6 1.8 0.1 0.3 15.3
Protein (g) 5.9 5.6 6.4 2.2 0.8 0.1 0.8 21.8
Salt (g) 0 0.48 0.46 0.03 0 0 0 0.97

Vitamin Comparison Data

Vitamin Huel Powder (400kcal) Porridge, banana and honey (426kcal) Chicken and bacon sandwich (417kcal) Cheeseburger (292kcal) Omnivore home-cooked meal (471kcal) Vegan home-cooked meal (531kcal)
Vitamin C (mg) 60 10 0 12 88 41
Vitamin D (μg) 4 0 0 0 0 0
Vitamin B12 (μg) 0.8 1.1 0.7 1.4 0.3 0

Mineral Comparison Data

Mineral Huel Powder (400kcal) Porridge, banana and honey (426kcal) Chicken and bacon sandwich (417kcal) Cheeseburger (292kcal) Omnivore home-cooked meal (471kcal) Vegan home-cooked meal (531kcal)
Iron (mg) 8 2.3 1.6 3.1 2.9 5.2
Calcium (mg) 260 311 128 101 100 186
Magnesium (mg) 90 128 43 24 128 183
Potassium (mg) 700 931 499 196 2061 1397

Huel Powder v3.0 Vanilla

Nutrient Amount per serving Reference Nutrient
Intake (RNI)
(Amount/RDA)*100
Vitamin C (mg) 60.0 40 150
Vitamin D (μg) 4.0 10 40
Vitamin B12 (μg) 0.8 1.5 53
Iron (mg) 7.8 14.8 53
Calcium (mg) 260.0 700 37
Magnesium (mg) 90.0 270 33
Potassium (mg) 700.0 3500 20
Protein (g) 29.0 50 58
Fibre (g) 7.0 30 23

Porridge, banana and honey

Nutrient Oats (40g) Semi-skimmed
milk (250ml)
Medium banana Honey (1 tbsp) Total
Vitamin C (mg) 0 0 10.27 0.08 10.4
Vitamin D (μg) 0 0 0 0 0
Vitamin B12 (μg) 0 1.1 0 0 1.1
Iron (mg) 1.9 0.9 0.3 0.1 2.3
Calcium (mg) 21.6 283.0 5.9 0.9 311.4
Magnesium (mg) 70.8 25.0 31.9 0.3 128.0
Potassium (mg) 171.6 330.0 422.0 7.8 931.4

Nutrient Amount per serving Reference Nutrient
Intake (RNI)
(Amount/RDA)*100
Vitamin C (mg) 10.4 40 26
Vitamin D (μg) 0 10 0
Vitamin B12 (μg) 1.1 1.5 75
Iron (mg) 2.3 14.8 16
Calcium (mg) 311.4 700 44
Magnesium (mg) 128.0 270 47
Potassium (mg) 931.4 3500 27
Protein (g) 14.4 50 29
Fibre (g) 6.6 30 22

Chicken and bacon sandwich

Nutrient Deli sliced chicken breast (60g) Bacon rashers (x2 rashers/60g) White bread (78g - 2 slices) Mayonnaise (15g) Total
Vitamin C (mg) 0 0 0 0 0
Vitamin D (μg) 0.1 0.2 0 0 0.2
Vitamin B12 (μg) 0.1 0.6 0 0.1 0.7
Iron (mg) 0.2 0.2 1.1 0 1.6
Calcium (mg) 6.6 3.0 118 0.3 127.9
Magnesium (mg) 15.6 10.2 16.7 0 42.5
Potassium (mg) 216.0 180.0 102.0 0.6 498.6

Nutrient Amount per serving Reference Nutrient
Intake (RNI)
(Amount/RDA)*100
Vitamin C (mg) 0 40 0
Vitamin D (μg) 0.2 10 2
Vitamin B12 (μg) 0.7 1.5 49
Iron (mg) 1.6 14.8 11
Calcium (mg) 127.9 700 18
Magnesium (mg) 42.5 270 16
Potassium (mg) 498.6 3500 14
Protein (g) 28.3 50 57
Fibre (g) 4.0 30 13

Cheeseburger (NutriCalc® input: Fast Foods, Cheeseburger; Single, Regular Patty, With Condiments and vegetables (110g)

Nutrient Amount per serving Reference Nutrient
Intake (RNI)
(Amount/RDA)*100
Vitamin C (mg) 0.7 40 2
Vitamin D (μg) 0.1 10 1
Vitamin B12 (μg) 1.4 1.5 95
Iron (mg) 3.1 14.8 21
Calcium (mg) 101.0 700 14
Magnesium (mg) 24.0 270 9
Potassium (mg) 195.6 3500 6
Protein (g) 16.0 50 32
Fibre (g) 2.1 30 7

Omnivore home-cooked meal

Nutrient Grilled Chicken Breast (120g) Baked sweet potato wedges (175g) Broccoli (80g) Lemon Juice (22g - half a lemon) Total
Vitamin C (mg) 0 8.8 71.4 7.9 88.1
Vitamin D (μg) 0.4 0 0 0 0.4
Vitamin B12 (μg) 0.3 0 0 0 0.3
Iron (mg) 0.5 1.8 0.6 0 2.9
Calcium (mg) 7.0 53.0 38.0 1.5 99.5
Magnesium (mg) 43.0 66.5 17.0 1.5 128.0
Potassium (mg) 552.0 1227.0 253.0 29.0 2061.0
Nutrient Amount per serving Reference Nutrient
Intake (RNI)
(Amount/RDA)*100
Vitamin C (mg) 88.1 40 220
Vitamin D (μg) 0.4 10 4
Vitamin B12 (μg) 0.3 1.5 20
Iron (mg) 2.9 14.8 19
Calcium (mg) 99.5 700 14
Magnesium (mg) 128.0 270 47
Potassium (mg) 2061.0 3500 59
Protein (g) 45.7 50 91
Fibre (g) 11.3 30 38

Vegan home-cooked meal

Nutrient Uncooked brown rice (75g) Pinto beans (80g) Red kidney beans (80g) Chopped tomatoes (200g) Onion (80g) Spinach (30g) Lemon Juice (22g/half a lemon) Total
Vitamin C (mg) 0 0 0.2 22.0 2.4 8.7 7.9 41.2
Vitamin D (μg) 0 0 0 0 0 0 0 0
Vitamin B12 (μg) 0 0 0 0 0 0 0 0
Iron (mg) 1.0 1.1 1.2 1.1 0.2 0.6 0 5.2
Calcium (mg) 6.8 50.4 45.6 22.0 24.0 35.7 1.5 186.0
Magnesium (mg) 87.0 25.6 24.0 20.0 0.64 24.0 1.5 182.7
Potassium (mg) 188.0 219.0 222.0 424.0 110.0 205.0 29.0 1397.0
Nutrient Amount per serving Reference Nutrient
Intake (RNI)
(Amount/RDA)*100
Vitamin C (mg) 41.2 40 103
Vitamin D (μg) 0 10 0
Vitamin B12 (μg) 0 1.5 0
Iron (mg) 5.2 14.8 35
Calcium (mg) 186.0 700 27
Magnesium (mg) 182.7 270 68
Potassium (mg) 1397.0 3500 40
Protein (g) 21.8 50 44
Fibre (g) 15.3 30 51

Carbon Footprint Comparison

The home-cooked meals’ carbon footprint was calculated using the University of Michigan’s database of Food Impacts on the Environment for Linking to Diets (dataFIELD). dataFIELD can be found here.

Carbon Footprint Comparison Data

Meal Huel Powder Porridge, banana and honey Chicken and Bacon Sandwich Cheeseburger Omnivore home-cooked meal Vegan home-cooked meal
CO2e (g) 608 600 1030 2672 795 336

Omnivore home-cooked meal

Food Chicken, meat (160g)* Sweet potato (175g) Broccoli (80g) Lemon Juice (22g) Total
CO2e (g) 671 53 64 7 795

*Assumes 25% reduction in chicken weight during cooking


Vegan home-cooked meal

Food Brown rice (75g) Pinto beans (80g) Red kidney beans (80g) Tomatoes (200g) Onion (80g) Lemon Juice (22g) Spinach (30g) Total
CO2e (g) 155 25 25 94 21 7 9 336

Price Comparison

All prices are correct as of 09/02/21.

The price of a Huel meal is based on a 2 pouch subscription order.

The price of the other meals is calculated using the own ranges of the UK’s 4 largest supermarkets.

Where multiple ingredients are required meals were based on cooking for two people where possible.

Price Comparison Data

Meal Huel Powder Porridge, banana and honey Chicken and bacon sandwich Cheeseburger Omnivore home-cooked meal Vegan home-cooked meal
Price (£) 1.32 0.47 2.06 0.99 1.41 1.00

Porridge, banana and honey

Oats (40g) Semi Skimmed Milk (250ml) Medium Banana Honey (1 tbsp) Total
Tesco 0.05 0.18 0.15 0.08 0.46
Asda 0.04 0.18 0.15 0.08 0.45
Sainsbury's 0.05 0.14 0.14 0.08 0.45
Morrisons 0.05 0.18 0.2 0.08 0.51
Average 0.05 0.18 0.16 0.08 0.47
Size of product 1kg 2 pints 1 individual banana Average sized squeezy honey pot

Chicken and Bacon Sandwich

Supermarket Price (£)
Tesco 2.00
Asda 2.10
Sainsbury's 2.25
Morrisons 2.00
Average 2.16

Cheeseburger

Fast-Food Chain Price (£)
McDonald's 0.99
Burger King 0.99
Average 0.99

Omnivore home-cooked meal

Uncooked chicken breast (160g)* Sweet potato (175g) Broccoli (80g) Lemon Juice (half a lemon) Total
Tesco 0.90 0.19 0.13 0.15 1.37
Asda 0.85 0.19 0.15 0.13 1.32
Sainsbury's 0.85 0.21 0.13 0.14 1.33
Morrisons 1.08 0.18 0.14 0.20 1.60
Average 0.92 0.19 0.14 0.16 1.41
Size of product 300g pack 1 loose potato 1 loose floret 1 loose lemon

*Assumes 25% reduction in chicken weight during cooking


Vegan home-cooked meal

Brown rice (75g) Mixed beans (160g) Chopped tomatoes (200g) Onion (half) Spinach (30g) Lemon Juice (half a lemon) Total
Tesco 0.11 0.30 0.18 0.05 0.17 0.15 0.96
Asda 0.07 0.33 0.20 0.04 0.11 0.13 0.88
Sainsbury's 0.09 0.33 0.23 0.09 0.17 0.14 1.05
Morrisons 0.14 0.30 0.18 0.13 0.15 0.20 1.10
Average 0.10 0.32 0.20 0.08 0.15 0.16 1.01
Size of product 1kg 400g can 400g can 1 loose onion 200g-300g bag 1 loose lemon

Convenience Comparison

Convenience Comparison Data

Meal Huel Powder Porridge, banana and honey Roast Chicken and Bacon Sandwich Cheeseburger Omnivore home-cooked meal Vegan home-cooked meal
Time (Minutes) 1 6 0 0 40 30
Description 30 seconds to measure water to fill line, scoop in 2 scoops of powder and shake 1 minute to measure porridge and milk Based on time to chop and cook sweet potatoes in the oven. Chicken and broccoli can be prepared in the time taken for sweet potatoes to cook. Based on time to weigh and cook brown rice. Rest of the ingredients are prepared in the time taken for rice to cook.

Ranking Comparison

Ranking Comparison Data

Ranking Points Huel Powder Porridge, banana and honey Chicken and bacon sandwich Cheeseburger Omnivore home-cooked meal Vegan home-cooked meal
Macronutrients 5 2 2 1 5 4
Vitamins and Minerals 6 3 1 2 5 4
Sustainability 4 5 2 1 3 6
Price 3 6 1 5 2 4
Convenience 4 3 5 5 1 2
Total 22 19 11 14 16 20

The higher the total score relative to the other meals the higher the ranking.


Huel Powder Porridge, banana and honey Chicken and bacon sandwich Cheeseburger Omnivore home-cooked meal Vegan home-cooked meal
Saturates 6 3 2 1 5 4
Sugars 6 1 5 4 2 3
Fibre 4 3 2 1 5 6
Protein 5 1 4 2 6 3
Salt 4 6 1 2 5 3
Total 23 14 14 10 23 21

*Fat was not included because higher/lower quantities of fat do not infer much about the nutritionally quality of a food, unlike fibre or salt.

Higher fibre and protein values are given higher scores and higher saturates, sugars and salt values are given lower scores.


Vitamins and Minerals

Huel Powder Porridge, banana and honey Chicken and bacon sandwich Cheeseburger Omnivore home-cooked meal Vegan home-cooked meal
Vitamin C (mg) 5 3 1 2 6 4
Vitamin D (μg) 6 1 4 3 5 1
VItamin B12 (μg) 4 5 3 6 2 1
Iron (mg) 6 2 1 4 3 5
Calcium (mg) 5 6 3 1 1 4
Magnesium (mg) 3 4 2 1 4 6
Potassium (mg) 3 4 2 1 6 5
Total 32 25 16 18 27 26

Higher vitamin and mineral values are given higher scores.

Carbon Footprint

Huel Powder Porridge, banana and honey Chicken and bacon sandwich Cheeseburger Omnivore home-cooked meal Vegan home-cooked meal
Ranking 4 5 2 1 3 6

Higher CO2e are given higher scores.

Price

Huel Powder Porridge, banana and honey Chicken and bacon sandwich Cheeseburger Omnivore home-cooked meal Vegan home-cooked meal
Ranking 3 6 1 5 2 4

Cheaper prices are given higher scores.

Convenience

Huel Powder Porridge, banana and honey Chicken and bacon sandwich Cheeseburger Omnivore home-cooked meal Vegan home-cooked meal
Ranking 4 3 5 5 1 2

Quicker preparation times are given higher scores.

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